Privacy Policy

Last Updated: February 25, 2026

Build the Framework LLC (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website (www.buildtheframework.com), submit forms, or engage our services.

1. Agreement to Terms

By using this site or our services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our site or services.

2. Information We Collect

We collect information that identifies, relates to, or could reasonably be linked to you ("Personal Information").

2.1 Information You Provide Voluntarily

When you fill out a form or contact us, we may collect:

  • Contact Data: Name, email address, phone number, and business name.

  • Service Data: Documents shared for consulting or bookkeeping and purchase details for requested goods.

2.2 Information Collected Automatically

When you visit our site, we and our service providers (Google and HubSpot) automatically collect technical data:

  • Usage Data: IP address, browser type, device details, pages viewed, and referring URLs.

  • Cookie Data: Small files stored on your browser to track site performance and user preferences.

2.3 Google Analytics 4 (GA4) & Google Signals

We use GA4 to understand website traffic. With Google Signals enabled, Google may collect cross-device behavior, demographics, and interest-based data if you are logged into a Google account and have opted into "Ads Personalization."

  • This data is provided to us in an anonymized, aggregated form.

  • You can manage or delete this data via Google My Activity.

2.4 HubSpot Tracking & CRM

We use HubSpot to manage customer relationships and track website interactions.

  • Lead Linkage: If you submit a form (e.g., a contact form), HubSpot may link your previous "anonymous" browsing history on our site to your contact record.

  • Purpose: This allows us to provide a personalized experience and follow up on your specific interests.

2.5 Cookies & Tracking Technologies

We use cookies for:

  • Essential Functionality: Keeping the site secure and operational.

  • Analytics: Understanding site performance (via Google).

  • Marketing & Personalization: Recognizing returning visitors (via HubSpot).

  • Opt-Out: You can disable cookies in your browser or use the Google Analytics Opt-out Add-on.

3. How We Use Your Information

We use your data to:

  • Provide consulting and operational support.

  • Process billing and respond to inquiries.

  • Personalize marketing communications via HubSpot.

  • Comply with legal and financial reporting obligations.

We do not "sell" your personal information for money. We only "share" it with service providers for the business purposes described below.

4. How We Share Information

We share data with trusted service providers who process information under our instructions:

  • CRM & Marketing: HubSpot (Processing forms, email, and site tracking).

  • Productivity: Google Workspace (Email and document storage).

  • Financial: QuickBooks Online and Xero.

  • Analytics: Google Analytics 4.

  • Payment: Secure third-party payment processors.

5. California Privacy Rights (CCPA/CPRA)

Since we are located in California, California residents have specific rights regarding their "Personal Information":

  • Right to Know: You can request a list of the categories of data we collect and the third parties with whom we share it.

  • Right to Access/Correct: You can request a copy of your data or ask us to fix inaccuracies.

  • Right to Delete: You can request that we delete your personal information (subject to certain legal exceptions like tax or contract records).

  • Right to Opt-Out of "Sharing": You can request that we stop using your data for cross-context behavioral advertising.

  • Non-Discrimination: We will not provide lower quality service if you exercise these rights.

How to Exercise Your Rights: Email us at info@buildtheframework.com with the subject line "Privacy Request."

6. Data Storage & Retention

We use secure cloud-based platforms (Google, HubSpot, QuickBooks) to store your data. We retain your information only as long as necessary to fulfill our service contracts, maintain accurate financial records, or comply with California state law.

7. International Visitors

Our website is intended for users in the United States. If you visit from outside the U.S., you consent to the transfer and processing of your data in the United States.

8. Updates to This Policy

We may update this policy periodically to reflect changes in our tools or legal requirements. The “Last Updated” date at the top of this page indicates the most recent revision.

9. Contact Us

If you have questions about this policy or our use of HubSpot and Google Analytics, please contact us: Build the Framework LLC Email: info@buildtheframework.com